![aboutus-headline v3 Who We Are](https://www.marsunited.com/uk/wp-content/uploads/sites/4/2024/05/aboutus-headline-v3.png)
ABOUT US
Founded by Marilyn Barnett in 1973, The Mars Agency revolutionized the world of commerce as the first ever shopper marketing agency. To this day as Mars UnitedSM Commerce, a collective of commerce solutions, we pride ourselves on our reputation as leaders in shopper conversion, retail intelligence, and groundbreaking technology.
Our Vision
At Mars United Commerce we aspire to be at the forefront of tech-enabled commerce solutions, in an industry driven by the smartest human ingenuity and technological advancements. We’re leading the charge to reinvent every corner of the digital and physical commerce landscape.
Free from conflicts and committed wholly to your needs, we work in harmony with your existing partners and systems. As architects of our own design, we’re capable of everything and yet focused on the singular goal of advancing your business.
Our Mission
We deliver global reach and local influence by ensuring we have hundreds of commerce strategy, media, activation, and analytics experts on the ground, in the vicinity of the world’s most prominent retailers and marketplaces.
YOU’LL FIND US WHEREVER COMMERCE CONNECTS
YOU’LL FIND US WHEREVER COMMERCE CONNECTS
Our People
Everyone at Mars United Commerce has a singular mission: to not only meet the demands of today but to propel each client’s business into tomorrow with unmatched collective expertise and relentless drive.
Mars United Commerce has been a force for international commerce leadership for over half a century. We cultivate a culture where innovation thrives and the status quo is constantly challenged.
Interested in helping Fortune 500 clients maximize their potential?
LEADERSHIP TEAM
Meet the visionaries who embody our values and steer our ship with precision and foresight.
Darren Keen
CEO – International Markets
![Greg Thorpe](https://www.marsunited.com/uk/wp-content/uploads/sites/4/2024/05/greg-thorpe.jpg)
Greg Thorpe
MD Europe
![Derek Bain](https://www.marsunited.com/uk/wp-content/uploads/sites/4/2024/05/derek-baine.jpg)
Derek Bain
Executive Creative Director
![Katrina Smart](https://www.marsunited.com/uk/wp-content/uploads/sites/4/2024/05/katrina-smart.png)
Katrina Smart
Commerce Media Director
![Ross Halliwell](https://www.marsunited.com/uk/wp-content/uploads/sites/4/2024/05/ross-halliwell.jpg)
Ross Halliwell
Omnichannel Commerce Director
![Paul Parsons](https://www.marsunited.com/uk/wp-content/uploads/sites/4/2024/05/paul-parsons.jpg)
Paul Parsons
Strategy Director
![Sarah Amon](https://www.marsunited.com/uk/wp-content/uploads/sites/4/2024/05/sarah-amon.png)
Sarah Amon
Finance Director
![Amy Gutsell](https://www.marsunited.com/uk/wp-content/uploads/sites/4/2024/05/amy-gutsell.jpg)
Amy Gutsell
Business Director
![Jason Wall](https://www.marsunited.com/uk/wp-content/uploads/sites/4/2024/05/jason-wall.jpg)
Jason Wall
Business Director
![Natalie Wright](https://www.marsunited.com/uk/wp-content/uploads/sites/4/2024/05/natalie-wright.jpg)
Natalie Wright
Business Director
![Nathan Palmer](https://www.marsunited.com/uk/wp-content/uploads/sites/4/2024/05/nathan-palmer.png)
Nathan Palmer
VP Growth