ON-DEMAND WEBINAR
Prime Day 2024: Grocery Deep Dive
Recorded July 25, 2024
In this unique Prime Day recap webinar, experts from Mars United Commerce and Skai analyze brand performance in grocery and personal care to see how marketers selling everyday items are leveraging tentpole sales events more typically focused on general merchandise.
The analysis will tap into the rich data available through Mars United’s Marilyn Ecommerce Insights Suite and Skai’s research center to examine what strategies were used and what successes were achieved.
In addition to these insights, practitioners from Mars United’s Ecommerce team share pre-event and real-time strategies that can help brands better prepare for the critical Cyber 5 holiday sales events in November.
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MEET THE PRESENTERS
Tim Stocks is a marketing and technology veteran with more than 15 years of experience. He has consulted with some of the world’s most recognized brands and agencies on retail search and advertising analytics. Prior to Mars United, Tim has helped build and sell several successful tech startups in the grocery, marketing and telecom industries. When he’s not building and scaling brands, you can find Tim working on projects in his garage or camping with his family.
Senior Director of Amazon Ecommerce Jordan helps brands create winning strategies and activations across the Amazon media ecosystem. He has more than 15 years of experience in the digital media industry, leading agency teams in delivering both brand-building and commerce-driving objectives for CPG clients.
Kevin Weiss is the VP of Retail Media at Skai and an ecommerce veteran. Prior to joining Skai in 2020, Kevin served as managing partner of a digital marketing agency in Boulder, CO where he helped the company go from a 2-person bootstrapped startup to the Inc 500 list as one of the fastest growing companies in America. His team managed over $1B of GMV on Amazon working mostly with emerging and SMB clients.
