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CASE STUDIES
Mars United has been working with Purina One for the last five years to educate supermarket customers about the benefits of choosing a premium pet food and recommend the best Purina One food for their cats and dogs. To deliver a credible premium engagement with customers, Marus United has built a skilled team of Pet Nutrition Advisors – all of whom have a veterinary science background. This on-going campaign has significantly contributed to the success of the Purina brand in New Zealand.
Explore how in-store sampling with expert-led taste testing for Jacob’s Creek Double Barrel wines engaged shoppers and enhanced brand education across Liquorland, BWS, 1st Choice, and Indies.
Discover how MILO strategically leveraged AFL sponsorship and face-to-face activations to drive trial, boost repurchase rates, and build long-term brand loyalty among active Australian families.
Develop a big idea to celebrate Christmas & facilitate joyful moments of connection to make Cadbury synonymous with Christmas.