by Ben Crow | Sep 13, 2024 | Activations Case Study - Out Of Store
CordBank wanted to reach mums-to-be to educate them about their cord blood banking service. They had identified baby shows as the ideal location. Mars United created a cost effective, impactful trade show set up that could be set up and down by Cordbank staff. We...
by Ben Crow | Sep 13, 2024 | Activations Case Study - Out Of Store
Milo Protein Cereal is a high protein cereal ideal for active people. Mars United brokered a deal with Rowing NZ to access the premier school rowing event of the year, The Maadi Cup. Brand ambassadors gave out samples of the Cereal to all the rowers and their...
by Ben Crow | Sep 13, 2024 | Activations Case Study - Out Of Store
Countdown uses local producers to supply much of its produce. To raise awareness of this ‘support local’ initiative, Mars United created pop-up Surprise and Delight produce boxes that were displayed near target stores. Customers had the opportunity to get free samples...
by Ben Crow | Sep 13, 2024 | Activations Case Study - Out Of Store
To celebrate the opening or re-opening of dozens of new Countdown stores, Mars United has created customised activations designed to raise awareness of the new stores and engage customers. The activations are designed to attract local customers to the stores and give...
by Ben Crow | Sep 13, 2024 | Activations Case Study - Out Of Store
We needed to reach the Uncle Tobys Delicious Blends target audience to drive awareness of their new blueberry variant. In addition to an instore tastings campaign, we created an impactful Uncle Tobys breakfast bar that ran in key malls around NZ. People visiting the...
