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CASE STUDIES
Adventuros is a fun, popular dog treat brand made by Purina. They are super tasty, so trial was identified as a key strategy to drive sales. To get large numbers of samples and coupons out to dog owners in a fast and cost-effective way, Mars United ran a mass sampling campaign through our network of dog grooming businesses.
Explore how in-store sampling with expert-led taste testing for Jacob’s Creek Double Barrel wines engaged shoppers and enhanced brand education across Liquorland, BWS, 1st Choice, and Indies.
Discover how MILO strategically leveraged AFL sponsorship and face-to-face activations to drive trial, boost repurchase rates, and build long-term brand loyalty among active Australian families.
Develop a big idea to celebrate Christmas & facilitate joyful moments of connection to make Cadbury synonymous with Christmas.