Amy Andrews has been named President of Mars UnitedSM Commerce, a new position that puts her in charge of the commerce marketing company’s day-to-day operations in North America.
In her nearly 15 years of tenure at Mars United, Andrews has co-founded an in-house strategic consultancy, helped launch the first international business in London, and opened the company’s first Seattle office. Most recently, she served as Chief Business Strategy Officer, overseeing activity for all North American brand clients as well as the Strategy & Analytics discipline.
A leader at the company and across the industry, Andrews has helped build the roadmap for Mars United’s future success by optimizing its proposition, capabilities, and business model. She will report to Rob Rivenburgh, Global CEO of Mars United and CEO of Publicis Commerce.
“Having had the privilege of working with Amy for many years, I know she’s the ideal person to help guide Mars United through the next stage of our journey,” said Rivenburgh. “I’m also excited to partner with her on bringing all the benefits of our new relationship with Publicis Commerce to our clients, our Martians, and our communities.”
