by Mars United Commerce | Mar 19, 2024 | Amazon, Kroger, Retail Media, Target, Walmart
Download our latest Report Card from September 2024 here. The retail media marketplace continues to GROW: Insider Intelligence expects global ad spending to grow 22% this year and 18.5% in 2025 to reach $165.9 billion — and command 22% of all digital ad outlays...
by Mars United Commerce | Mar 11, 2024 | Amazon, Ecommerce, Walmart
Mars United Commerce reports on key themes and takeaways from the annual ecommerce seller event. By Michael Bond, Mars United Commerce The 2024 Prosper Show was vibrant, insightful, action-inducing, and just plain awesome for networking. Held this year in Las Vegas...
by Mars United Commerce | Feb 29, 2024 | Amazon, Ecommerce, Kroger, Target, Walmart
A cross-platform guide for evaluating product page content and sales enablement opportunities on leading retailer websites To download the report, fill out the form at the bottom of this page With ecommerce now accounting for nearly 16% of all retail sales in the U.S....
by Mars United Commerce | Feb 27, 2024 | Amazon, Ecommerce, Retail Media, Walmart
By Jack Lindberg, Mars United Commerce In an innovative leap forward, Amazon and Walmart have each introduced a generative AI-driven digital shopping experience. Amazon has given its new search tool the memorable and corporately relevant name of Rufus; Walmart has...
by Mars United Commerce | Feb 23, 2024 | Connected Commerce, Retail Media, Walmart
By Peter Gent, Mars United Commerce Walmart’s acquisition of Vizio signifies a transformative shift in the trajectory of the Walmart Connect retail media network. The deal signifies a bold move into the realm of in-home connectivity that gives Walmart...
by Mars United Commerce | Feb 21, 2024 | Ecommerce, Innovation, Retail Media, Retailer Intelligence, Walmart
An evaluation of 6 key ecommerce, in-store and delivery technologies unveiled at CES 2024 By Wes Ryan, Mars United Commerce The marketing community watched fervently last month as Walmart CEO Doug McMillon — during his keynote presentation at the annual CES show in...