by Mars United Commerce | May 30, 2024 | Connected Commerce, RetailerCX
Staying ahead of an increasingly complex marketplace requires advanced capabilities in three key areas. By Michele Roney, Mars United℠ Commerce Originally published by ANA.net. It’s not easy being a retailer’s chief marketing officer these days: Digital transformation...
by Mars United Commerce | Apr 16, 2024 | Retail Media, RetailerCX
By Michele Roney, Mars United Commerce Advertisers don’t magically appear when you roll out a platform. To break through in a crowded market, retailers must check the list on these six strategic fundamentals. Mars United Commerce is excited to unveil the rebranding of...
by Tim Stocks | Feb 1, 2024 | Retailer CX Case Studies
Challenge Sprouts Farmers Market was looking for help growing their Shopper Marketing offering. The health-focused grocer needed an agency partner to take their practice to the next level while significantly growing revenue, driving trips, building baskets and...
by Ben Crow | May 12, 2023 | Retailer CX Case Studies
Challenge This mattress retailer approached The Mars Agency to boost their growth using marketing analytics, technology, and customer insights. As a regional retailer with limited resources, they sought to wisely prioritize their marketing investments for better...
by Mars United Commerce | May 12, 2023 | Retailer CX Case Studies
Challenge The retailer was looking for a partner to help them to build a new retail media network from the ground up, including: Media planning & buying Ad product development & monetization Campaign development & vendor-facing sales packages Sales &...
