by Mars United Commerce | Jan 13, 2022 | Connected Commerce, Customer Development, Ecommerce, Retail Media, Retailer Intelligence
Yes, we all know ecommerce and retail media will continue to grow. The Mars Agency’s thought leaders have also identified eight less obvious trends that will impact the industry in 2022 — along with some things that should happen, but probably won’t. Kandi Arrington...
by Mars United Commerce | Nov 30, 2021 | Retail Media, Retailer Intelligence
Albertsons’ plans to launch a next-gen retail media network in early 2022 has brands and their agency partners taking the steps needed to ensure a smooth transition. Earlier this month, the second-largest U.S. supermarket retailer publicly unveiled its plan to move...
by Mars United Commerce | Nov 8, 2021 | Ecommerce, Kroger, Retailer Intelligence
By John Willkom, SVP, eCommerce, The Mars Agency Kroger, the country’s leading grocery retailer, announced two huge moves last week that have the industry buzzing. First, a partnership with Bed Bath & Beyond will sell home and baby products in a phased three-step...
by Mars United Commerce | Oct 30, 2021 | Insights, Retailer Intelligence
By Theresa Lyons, SVP-Strategic Planning, The Mars Agency Note: The following analysis was originally presented as a session at the Path to Purchase Institute’s Shopper Insights & Measurement Forum in September 2021. As curbside pickup and home delivery of...
