by Mars United Commerce | Mar 8, 2022 | Retailer Intelligence, Walmart
A quick look at three services the retailer is using to drive shopper loyalty without discounting prices. Wait — Walmart has a loyalty program? No. Strictly speaking, Walmart doesn’t have a loyalty program. In the traditional sense of the term, loyalty programs...
by Mars United Commerce | Mar 2, 2022 | Company News, Retailer Intelligence
To strengthen its industry-leading retail expertise, The Mars Agency has made a series of promotions that elevate several exceptional leaders and build new resources and capabilities. Leading the charge is Kandi Arrington, recently promoted to Group SVP for The Mars...
by Mars United Commerce | Jan 25, 2022 | Retail Media, Retailer Intelligence
By Katherine Barks, The Mars Agency “Capital is no longer the most important ingredient of who can win at retail. It’s not who can spend the most on ads and get the most eyeballs – it’s who can connect the best.” Harley Finkelstein, President, Shopify The...
by Mars United Commerce | Jan 13, 2022 | Connected Commerce, Customer Development, Ecommerce, Retail Media, Retailer Intelligence
Yes, we all know ecommerce and retail media will continue to grow. The Mars Agency’s thought leaders have also identified eight less obvious trends that will impact the industry in 2022 — along with some things that should happen, but probably won’t. Kandi Arrington...
by Mars United Commerce | Nov 30, 2021 | Retail Media, Retailer Intelligence
Albertsons’ plans to launch a next-gen retail media network in early 2022 has brands and their agency partners taking the steps needed to ensure a smooth transition. Earlier this month, the second-largest U.S. supermarket retailer publicly unveiled its plan to move...
by Mars United Commerce | Nov 8, 2021 | Ecommerce, Kroger, Retailer Intelligence
By John Willkom, SVP, eCommerce, The Mars Agency Kroger, the country’s leading grocery retailer, announced two huge moves last week that have the industry buzzing. First, a partnership with Bed Bath & Beyond will sell home and baby products in a phased three-step...
