by Mars United Commerce | Oct 5, 2022 | Commerce Media, Connected Commerce, Ecommerce, Insights, Retail Intelligence
An ageless consumer need has gained far more meaning for omnichannel shoppers. Download this report here: The Mars Agency Groceryshop 2022 Recap If you had a dollar for every time the word “convenience” was used during Groceryshop 2022, you’d be able to buy Slurpees...
by Mars United Commerce | Sep 1, 2022 | Retail Intelligence, Target
By Alyssa Whiteside, The Mars Agency Target prides itself on being able to capture all the big and small moments in the lives of their guests. With the return to school looming large on the calendars of many Target households, the retailer strives to bring...
by Mars United Commerce | Aug 31, 2022 | Connected Commerce, Retail Intelligence
By Katie Conzemius, The Mars Agency In the highly competitive consumer electronics marketplace, Best Buy hangs its hat on being America’s back to school “techfitter.” With the product category saturated with numerous price-focused retailers, Best Buy...
by Mars United Commerce | Aug 23, 2022 | Retail Intelligence, Retail Media
By Victoria Van Dusen, The Mars Agency How do I maximize my media investment with Walmart Connect? That’s a question being asked by a lot of commerce marketers these days. And while many marketers are probably searching for the answer by examining first-party data and...
by Mars United Commerce | Aug 2, 2022 | Connected Commerce, Retail Intelligence
The Mars Agency’s industry-leading presence within the Walmart ecosystem was fully evident at a pair of partnership-fostering events held last month in the retailer’s hometown. Two half-days of community building began on July 21 with a panel discussion on “Best...
by Mars United Commerce | Jul 15, 2022 | Retail Intelligence, Retail Media
How advertisers should respond to the network’s newly revamped offering. By Jessica Felice & Katy Jordan, The Mars Agency Staying on top of all the changes taking place across the retail media landscape is a difficult but important task for commerce marketers...
