by Mars United Commerce | Apr 19, 2022 | Connected Commerce, Organizational Excellence
“The convergence of media, entertainment and commerce has blurred the lines between marketing and sales.” That statement was made by Unilever earlier this month as the consumer packaged goods giant announced a small yet dramatic change in the title for one of its...
by Mars United Commerce | Apr 18, 2022 | Company News, Organizational Excellence
Global Footprint & Capabilities Grow Through Partnership with Australian Agency XPO Brands The Mars Agency, a global commerce marketing agency, announced today that it will forge a new international partnership with Australian retail activation agency XPO Brands....
by Mars United Commerce | Mar 1, 2022 | Connected Commerce, Organizational Excellence
Dramatic changes in shopper behavior and retailer strategy have created new obstacles for effective sales and marketing that, to be blunt, the traditional brand organization is not built to overcome. This special report explains why brand organizations must adopt a...
by Mars United Commerce | Jan 24, 2022 | Company News, Organizational Excellence
The Mars Agency is thrilled to announce that Director of People & Culture Nichole Hoskins has been named to the list of “Top 100 DEI Leaders in 2021” compiled by the Mogul executive recruitment service. A “culture-focused people management professional,” according...
by Mars United Commerce | Dec 10, 2021 | Connected Commerce, Organizational Excellence
The Mars Agency’s Fern Grant and Jake Berry explain why consumer brands must rethink both internal alignment and marketing strategy to address the seismic changes transforming the retail and shopper ecosystem in a presentation from Commerce Week 2021 (hosted by Adweek...
by Mars United Commerce | Dec 1, 2021 | Company News, Organizational Excellence
At The Mars Agency, we have a mission to make a positive impact across a “Triple Bottom Line,” which focuses on growth for our clients, growth for our people, and growth for our community. To support the many communities we are a part of, we created Start Small, our...