by Mars United Commerce | Feb 29, 2024 | Amazon, Ecommerce, Kroger, Target, Walmart
A cross-platform guide for evaluating product page content and sales enablement opportunities on leading retailer websites To download the report, fill out the form at the bottom of this page With ecommerce now accounting for nearly 16% of all retail sales in the U.S....
by Mars United Commerce | Aug 17, 2023 | Amazon, Ecommerce, Kroger, Retail Intelligence, Walmart
The following analysis is the final part of a “Digital Commerce Roadmap” series that Mars United Commerce publishes annually to provide a comprehensive overview of key digital marketing opportunities available across leading retailers. Read Part 1: Winning Organic...
by Mars United Commerce | Mar 28, 2023 | Amazon, Kroger, Retail Media, Walmart
The Mars Agency presents a quick take on strategic shifts and tactical initiatives across the ever-evolving retail media landscape. To keep the industry updated between the quarterly editions of our Retail Media Report Card, The Mars Agency is monitoring the efforts...
by Mars United Commerce | Nov 14, 2022 | Kroger, Retail Intelligence, Walmart
Retail Intelligence from: As part of their ongoing mission to help clients stay ahead of the competition in a fast-paced, constantly evolving marketplace, The Mars Agency’s Customer Development teams closely monitor the strategic activity taking place across all key...
by Mars United Commerce | Nov 3, 2022 | Connected Commerce, Kroger
By Lindsey Simcik, The Mars Agency Kroger recently unveiled a test of KroGo shopping carts powered by Caper in a beta store outside of Cincinnati, Ohio, a move the retailer is calling “game-changing for checkout.” Since Amazon has been using similar technology of its...
by Mars United Commerce | Oct 14, 2022 | Customer Development, Kroger, Retail Intelligence
By Brian Higdon, The Mars Agency Oct. 14 could prove to be a momentous day for the retail industry with the announcement that Kroger is merging with Albertsons, creating by far the largest grocer in the U.S. and an operation that rivals Walmart in terms of both food...