by Mars United Commerce | Mar 28, 2023 | Amazon, Kroger, Retail Media, Walmart
The Mars Agency presents a quick take on strategic shifts and tactical initiatives across the ever-evolving retail media landscape. To keep the industry updated between the quarterly editions of our Retail Media Report Card, The Mars Agency is monitoring the efforts...
by Mars United Commerce | Nov 14, 2022 | Kroger, Retail Intelligence, Walmart
Retail Intelligence from: As part of their ongoing mission to help clients stay ahead of the competition in a fast-paced, constantly evolving marketplace, The Mars Agency’s Customer Development teams closely monitor the strategic activity taking place across all key...
by Mars United Commerce | Nov 3, 2022 | Connected Commerce, Kroger
By Lindsey Simcik, The Mars Agency Kroger recently unveiled a test of KroGo shopping carts powered by Caper in a beta store outside of Cincinnati, Ohio, a move the retailer is calling “game-changing for checkout.” Since Amazon has been using similar technology of its...
by Mars United Commerce | Oct 14, 2022 | Customer Development, Kroger, Retail Intelligence
By Brian Higdon, The Mars Agency Oct. 14 could prove to be a momentous day for the retail industry with the announcement that Kroger is merging with Albertsons, creating by far the largest grocer in the U.S. and an operation that rivals Walmart in terms of both food...
by Mars United Commerce | May 23, 2022 | Kroger, Retailer Intelligence, Walmart
A Retailer Intelligence Report from: More than 70% of U.S. households shopped online for groceries in 2021, accounting for roughly $98 billion in sales, according to Brick Meets Click/Mercatus. Among those online shoppers, 33% are choosing home delivery as their...
by Mars United Commerce | Mar 21, 2022 | Amazon, Connected Commerce, Ecommerce, Kroger, Target, Walmart
The following analysis is the last in a series of special reports from The Mars Agency providing a comprehensive overview of the key digital marketing opportunities available through five leading retailers in the CPG marketplace. As we put a bow on our Digital...
