by Mars United Commerce | Mar 10, 2025 | Connected Commerce, International
By Nicole Staffiere, Mars UnitedSM Commerce According to Statistics Canada (2024), immigration is driving 92% of the nation’s population growth — which means the race is on for CPG brands to connect with the 500,000+ new consumers who are settling here each year. For...
by Mars United Commerce | Feb 26, 2025 | International, Retail Media
Key takeaways from Path to Purchase Institute’s Retail Media Summit Canada. By Victoria Salerno, Mars UnitedSM Commerce Last week, we had the privilege of attending the Path to Purchase Institute’s 2025 Retail Media Summit Canada in Toronto, a key event bringing...
by Mars United Commerce | Jan 22, 2025 | International, Kroger, Retail Media, Walmart
Updates on noteworthy initiatives across the retail media marketplace from Mars United’s Commerce Media team. To keep the industry updated between editions of our Retail Media Report Card, Mars UnitedSM Commerce monitors the efforts at leading retailers and platforms...
by Mars United Commerce | Jan 6, 2025 | Connected Commerce, International, Retailer Intelligence
Seven brand strategies for creating shopper impact at this unique retailer By Jennifer Shaw, Mars UnitedSM Commerce Costco is one of Canada’s largest retailers, with an online ecommerce platform and over 100 brick-and-mortar stores that serve 10 million-plus paying...
by Mars United Commerce | Dec 16, 2024 | International, Retailer Intelligence
With inflation squeezing budgets, popular chains like Dollarama and Dollar Tree are becoming the new retail powerhouse. Here’s how brands can build the right strategy to tap into this booming market. By Carrie Baker, Mars UnitedSM Commerce The retail landscape in...
by Rachel Marks | Oct 23, 2024 | International, Retail Media
To download the Report Card, fill out the form below. Retail media ad spending in Canada is projected to grow 26% in 2024 to surpass C$3 billion mark — nearly double the total of three years ago, according to eMarketer. And while that level of growth will slow a bit...