by Mars United Commerce | Jan 22, 2025 | International, Kroger, Retail Media, Walmart
Updates on noteworthy initiatives across the retail media marketplace from Mars United’s Commerce Media team. To keep the industry updated between editions of our Retail Media Report Card, Mars UnitedSM Commerce monitors the efforts at leading retailers and platforms...
by Mars United Commerce | Jan 6, 2025 | Connected Commerce, International, Retailer Intelligence
Seven brand strategies for creating shopper impact at this unique retailer By Jennifer Shaw, Mars UnitedSM Commerce Costco is one of Canada’s largest retailers, with an online ecommerce platform and over 100 brick-and-mortar stores that serve 10 million-plus paying...
by Mars United Commerce | Dec 16, 2024 | International, Retailer Intelligence
With inflation squeezing budgets, popular chains like Dollarama and Dollar Tree are becoming the new retail powerhouse. Here’s how brands can build the right strategy to tap into this booming market. By Carrie Baker, Mars UnitedSM Commerce The retail landscape in...
by Rachel Marks | Oct 23, 2024 | International, Retail Media
To download the Report Card, fill out the form below. Retail media ad spending in Canada is projected to grow 26% in 2024 to surpass C$3 billion mark — nearly double the total of three years ago, according to eMarketer. And while that level of growth will slow a bit...
by Mars United Commerce | Oct 2, 2024 | Amazon, International, Retail Media
To download the Report Card, fill out the form below. Retail media ad spending is expected to reach €127 billion globally this year. That number not only represents a 22% increase over 2023, it also reflects a 23% rise in the estimate we provided this past spring in...
by Mars United Commerce | Mar 26, 2024 | Amazon, International, Retail Media, Tentpole Content
For a copy of the Retail Media Report Card ANZ, fill out the form below. Mars United Commerce’s industry-leading Retail Media Report Card series extends into another country this month as the second edition of our Australian report adds New Zealand-based platforms....
