by Mars United Commerce | May 14, 2024 | Company News, Connected Commerce, Organizational Excellence
The Mars Agency has officially rebranded as Mars United℠ Commerce, a name reflecting the company’s transformational growth into a full-service commerce marketing partner for brands and retailers worldwide. Mars United Commerce fully embodies the ongoing evolution of...
by Mars United Commerce | May 1, 2024 | Amazon, Connected Commerce, Retail Media, Walmart
For the first time, Mars United Commerce expands its industry-leading assessment of retail media network capabilities north of the border. To download the report, fill out the form below. The retail media marketplace continues to GROW: Insider Intelligence...
by Mars United Commerce | Apr 22, 2024 | Connected Commerce, Ecommerce
By Lindsey Simcik & Kristin Wall, Mars United Commerce By 2027, 70% of all sales will be digitally influenced, according to Forrester. But as the shopper’s path to purchase becomes increasingly intermingled with their digital lifestyles, we could argue that the...
by Mars United Commerce | Mar 12, 2024 | Amazon, Connected Commerce, Retail Media
To download the report, complete the form at the bottom of the page. Retail media ad spending is expected to reach €114 billion ($125 billion) globally in 2024. Retail media is inescapable within the digital marketing industry right now. Between Google’s recent...
by Mars United Commerce | Feb 23, 2024 | Connected Commerce, Retail Media, Walmart
By Peter Gent, Mars United Commerce Walmart’s acquisition of Vizio signifies a transformative shift in the trajectory of the Walmart Connect retail media network. The deal signifies a bold move into the realm of in-home connectivity that gives Walmart...
by Mars United Commerce | Feb 5, 2024 | Company News, Connected Commerce, Ecommerce, Insights & Measurement, Marilyn, Retail Intelligence, Retail Media, Retail Solutions, Retailer Intelligence
If CES 2024 was all about how technology can empower people and NRF 2024 all about empowering retailers with tech, Shoptalk 2024 is homing in on how the two intersect. Our CEO and SMEs in commerce media, customer insights, retailer expertise and relationships,...