by Mars United Commerce | Feb 29, 2024 | Amazon, Ecommerce, Kroger, Target, Walmart
A cross-platform guide for evaluating product page content and sales enablement opportunities on leading retailer websites To download the report, fill out the form at the bottom of this page With ecommerce now accounting for nearly 16% of all retail sales in the U.S....
by Mars United Commerce | Feb 27, 2024 | Amazon, Ecommerce, Retail Media, Walmart
By Jack Lindberg, Mars United Commerce In an innovative leap forward, Amazon and Walmart have each introduced a generative AI-driven digital shopping experience. Amazon has given its new search tool the memorable and corporately relevant name of Rufus; Walmart has...
by Mars United Commerce | Feb 27, 2024 | Amazon, Ecommerce, Insights, Retail Intelligence
An exclusive review of search trends & brand performance on Amazon.com To download the report, fill out the form at the bottom of this page Search trends on Amazon.com before Valentine’s Day 2024 again proved that the ecommerce giant — or at least its search...
by Mars United Commerce | Feb 7, 2024 | Amazon, Retail Media, Walmart
Updates on noteworthy initiatives across the retail media marketplace from Mars United’s Commerce Media team. To keep the industry updated between the quarterly editions of our Retail Media Report Card, Mars United Commerce is monitoring the efforts at leading...
by themarsagency | Feb 6, 2024 | Amazon, Ecommerce, Retail Media
By Jack Lindberg, Mars United Commerce Amazon’s recent unveiling of Rufus, a generative AI-powered chat shopping experience, marks a pivotal shift in the retail and e-commerce landscape. This innovation, detailed on Amazon’s news platform, comes on the...
by Mars United Commerce | Jan 23, 2024 | Amazon, Ecommerce, Retail Media
Turns out Amazon.com is just as ripe for direct brand sales as it is for product discovery. By Jack Lindberg, Mars United Commerce In the dynamic world of e-commerce, Amazon stands as a colossal figure in many ways, often perceived primarily as a platform for product...
