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We can help you grow your retail media network by expanding the value of your data and retail channels and delivering connected experiences for your shoppers and manufacturers.

Whether you are designing your first retail media network or ready to grow your existing network, we can help you turn every interaction into a transaction.

100m

in retail media sales annually

20%

YoY Funding
Increase

600+

Vendors Reached
and Engaged

12%

funding increase from net new revenue streams

With years of experience in the retail space, we have the extensive data and research expertise to help you enhance your performance with Retail Media Networks, Corporate Tentpole Programming, and Shopper Experience development and activation.

Knowing & optimizing your shopper

  • 1P Data and Identity Solutions
  • Primary Cusotmer Research – Brand U&A
  • Qualitative Customer Research
  • Audience Segmentation Strategy and Analysis
  • Omni-Shopper Experience Strategy and Journey Mapping
  • Martech Stack Strategy
  • In-store communications strategy and Concepts
  • Loyalty program activation and monitization strategy
  • Measurement Strategy and Dashboarding

Creating & optimizing your ecosystem

  • In-store and Online Shopper Experience
  • Store Design Concepts
  • Content Innovation
  • Content Production and Staffing Augmentation
  • Media Planning, Buying & Optimization
  • Retailer Asset Monetization, Planning and Activation
  • Retailer Corporate Tentpole Concepts and Sales Packaging
  • Marketing Effectiveness Measurement
  • MMM & Sales Attribution

Why Mars United Commerce

Retailer CX?

As strategic consultants to retailers, our services are designed to flex and support your specific requirements at all levels of engagement.

Retail Media Network Build

We build performance-based solutions that connect your customer and vendor community in a meaningful way.

Retail Media Network Optimization

We optimize performance across data, technology, ad products, media sales, and measurement.

Measurement Effectiveness Marketing

We connect the dots across all your data sources to provide performance metrics for all media and marketing initiatives.

We help your business grow by fueling the development of your retail media network and seamlessly connecting your customer experience ecosystem.

Ratings and reviews

Shopper Intelligence

A comprehensive view of your 1P data, which will drive growth and establish a strong basis for your retail media network.

Ratings and reviews

Shopper Experience

A fully connected, omni-channel shopper experience that will drive sales and traffic for you and potential advertisers.
Ratings and reviews

Shopper Performance

Performance metrics for your retail media network overall and by advertiser against industry-standard KPIs.

See how our unique expertise has helped retailers achieve their goals

Mattress Warehouse
MATTRESS WAREHOUSE: MEASUREMENT

MATTRESS WAREHOUSE: MEASUREMENT

The Mars Agency thoroughly reviewed the retailer’s business and marketing, leveraging a team of Retail Solutions strategists, Marketing and Media leads, and Marilyn analysis tools. Our collaborative effort produced a Marketing Assessment Report, detailing key insights and actionable solutions, refined with input from the retailer

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Learn more about our core solutions, approach, and culture.

Strategy & Analytics

Content & Experiences

Digital Commerce

Marilyn®

Culture

About Us

Strategy & Analytics

Content & Experiences

Digital Commerce

Marilyn®

Culture

About Us